Executive portfolio · Jakarta

Arie Pujakesuma.
Product leader.

Senior Product Manager / B2B & Enterprise / CPaaS & Business Messaging

I turn complex enterprise challenges into products that deliver measurable growth, reliable operations, and better customer experiences.

8+Years of cross-industry experience
Arie Pujakesuma, Senior Product Manager
Based inJakarta, Indonesia
01About

Product leadership grounded in operations, technology, and commercial outcomes.

I’m a Senior Product Manager with 8+ years across product management, project delivery, contact center operations, and digital transformation in Banking, FMCG, Telco, and enterprise technology.

I specialize in CPaaS, omnichannel communication, WhatsApp Commerce, Video KYC, CRM, and integration-led products—bridging business needs with technical teams to deliver at enterprise scale.

Arie Pujakesuma wearing a navy suit
Based in Jakarta, Indonesia
02Core expertise
01

Product leadership

Product Strategy & RoadmappingProduct DiscoveryCustomer Journey MappingProduct Analytics & KPIs
02

Enterprise products

B2B / Enterprise ProductsCPaaSBusiness MessagingOmnichannelWhatsApp Commerce
03

Delivery & technology

API & System IntegrationAgile / ScrumStakeholder ManagementAI / GenAI Use Cases
03Experience

Leading Indonesia-focused product delivery for enterprise Banking and FMCG clients.

  • Translate client problems into product requirements, customer journeys, system flows, and actionable delivery plans.
  • Built Video Call KYC as a second verification path for customers failing automated liveness checks, supporting 12K+ users monthly at 99.5% reliability.
  • Coordinate Product, Engineering, clients, and vendors across Android/iOS SDKs, WebRTC, Asterisk, React.js, and Django.
  • Built a WhatsApp Commerce solution with chatbot journeys and a custom messaging layer integrated with the client’s commerce platform.
  • Leading a Loyalty Platform and Sales Promoter application focused on RFM insights and field-sales performance.
04Education
2021 — 2024 · GPA 3.58
Universitas Gadjah Mada logo

MBA, Strategic Management

Universitas Gadjah Mada

Thesis

The Impact of Dynamic Gamification on User Engagement in the Online Travel Agency Sector

View thesis reference
2014 — 2018 · GPA 3.34
Universitas Gunadarma logo

B.Eng, Industrial Engineering

Universitas Gunadarma

Thesis

Usulan Perbaikan Kualitas Produk Benang TR (PV) Menggunakan Metode Fault Tree Analysis (FTA) dan Failure Mode and Effect Analysis (FMEA) di PT Gokak Indonesia

View thesis reference
05Technology & tools
JIRA
Scrum
Salesforce
Marketing Cloud
React.js
Django
Android / iOS SDK
WebRTC
Asterisk
Locust
WhatsApp Business API
06Contact

Let’s build something that matters.

Open to conversations about product leadership, enterprise transformation, and B2B technology.